Schema might not be a ranking factor, but that doesn’t mean you can leave it in the ‘to do’ pile. In this episode, structured markup master Crystal Carter lifts the lid on all things schema.
Listen to Learn
Why schema is not as scary as you think it is
Why schema is business-critical for some industries
What to do (and not do) if you receive a schema warning
How to use a CMS to get schema sorted quickly and easily
How to validate your schema and which tools to use
Take a listen to hear two seasoned podcasters (and good friends) diving into a key, but sometimes forgotten, area of local business marketing, and witness the most impassioned episode of ‘Room 404’ yet!
Crystal Carter is Wix‘s Head of SEO Communications. She is an SEO & Digital Marketing professional with over 15 years of experience. Her global business clients have included Disney, McDonalds, and Tomy. An avid SEO Communicator, she hosts SEO webinars and podcasts and her work has been featured at Google Search Central, Brighton SEO, Moz, Lumar (DeepCrawl), Semrush, and more.