Rank higher in local search
Ensure online business information is accurate
Monitor and respond to customer reviews
Generate more reviews
Get found when people are searching for your products and services.
Stay in control of your online visibility. We help you identify and build missing business listings on top directories, as well as niche, industry-specific sites.
See all your reviews from across the web in one place.
Create engaging feedback campaigns that will skyrocket your review numbers.
Our automated audit will help you understand where you’re doing well and where to focus your attention. We show you six key SEO factors in a single audit.
Search rankings
Local listings
Reviews and ratings
Google Business Profile
Social channels
Links and authority
Local SEO for small businesses comprises the optimization of your website, Google Business Profile, online reviews, and a number of other entities, all with the intent to rank more effectively for local queries in Google searches.
If this sounds like a lot, don’t worry, we’re here to help. Read our “What is local SEO?” guide for more detail.
There’s no quick fix to get your small business ranking. You’ll need to spend some time working on your local SEO strategy, among other things. Get familiar with local ranking factors, but be confident in the knowledge that, locally, you have a good chance of ranking against potentially much bigger competitors.
We’ve put together a local SEO checklist to get you started. To see how you’re doing, we also have a Local Rank Tracker and Local Search Grid.
First, check out our local SEO guides, then learn the benefits of local SEO and go on from there. Once you’re familiar with the concept, try our guides for Google Business Profile, local citations, and review management.
We also have BrightLocal Academy to help you become a local SEO expert. It’s completely free, too!
Any business that requires a local presence will benefit from local SEO. This includes businesses with a brick-and-mortar store, and service-area businesses. Some of the businesses that rely heavily on local SEO are medical services, tradespeople like plumbers and electricians, law offices, hospitality businesses, and real estate companies or individuals, to name just a few.
Citations are an important foundation for any local business. Building citations can help give you a solid footing to rank in local search, especially when used in conjunction with other factors, like reviews and Google Business Profile.