Reviews

We delve into the Google review scores of 52 leading US brands to uncover valuable reputation insights. Who will emerge at the top of their field?

In this episode, Claire chats to Leadferno’s Aaron Weiche about how adopting a conversion-focused mindset can benefit agencies and their clients alike. Listen to Learn Why businesses often struggle to ...

As humans, we like to stereotype people. According to Zhang et al., it stems from a basic need to simplify and categorize otherwise complex things in the world. And, maybe ...

It’s widely recognized that overseeing reviews for a single business can pose challenges. However, if your client or business encompasses multiple locations or even hundreds of them, managing reviews becomes ...

Delivering such a great customer experience that you’re drowning in reviews? Talk about a double-edged sword! You might be thinking: “Why respond? They’re happy customers!” Think again… Recent research from ...

Consumer behavior will always be a hot topic. As marketers, strategists, or decision-makers, understanding why people behave the way they do is not just fascinating but crucial for brand success. ...

Google's great purge of inactive Gmail accounts begins this month, but what does that mean for Google Business Profiles and business reviews?

If you’re just getting started with local SEO, or figuring out how to get more visibility for a local business, welcome! Our simplified guide to Google local search is jargon-free, ...

Texting has now become our number one communication channel in all aspects of life. It makes communicating easier and faster, and we desire that efficiency whether connecting with friends or ...

Welcome to our monthly roundup of all things local. Now, you might think that with the rise of AI and a Core Algorithm Update rolling out March might have been ...

Feedback from your customers can be a treasure trove of helpful information. It may help you uncover demand for new products or services, for example. It could also shed light ...

There’s something comforting in the familiarity of brands we know and love. The safety of knowing that, no matter where you are in the world, when you see that brand’s ...