Review Profile Management
There are a number of key considerations for effective and efficient review profile management.
In order to make the most of the time that you spend on this process, you’ll need to be aware of the best ways to react to different types of reviewer and review sentiments. When dealing with real people, it’s always best to add a personal touch and this can become time-consuming. Therefore, it’s a great idea to have a plan in place to monitor for new reviews and to allow for you to respond to them in the most appropriate and timely way.
To help you get to grips with this, in this section we’ll be exploring:
- Understanding the Different Types of Reviewer
- Monitoring Online Reviews
- Responding to Online Reviews
- How to Respond to Negative Reviews
- Review Response Templates
Managing Online Reviews
As you’ll discover throughout this section, it’s beneficial to be professional and friendly when responding to reviews—even when you perceive these reviews to be negative or unfair. Although this can be a challenge, maintaining and protecting your reputation should always be the most important consideration.
Armed with the review response templates, you’ll be able to tackle any situation quickly and with confidence. When you’re spending less time worrying about responding appropriately to each reviewer, you’ll be able to dedicate more time to growing your business in other ways.
Online review management should always receive the time it deserves as it’s one of the most effective ways to showcase the personality of your brand.